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| PETER
JONES BRINGS TYCOON TO ITV1 |
This
summer budding entrepreneurs will be fighting it out to win the backing
of one of Britain’s best known business gurus as Peter Jones puts his
money and reputation on the line in ‘Tycoon’ on ITV1.
Before the age of 40, Peter Jones had built a £200 million business
empire made up of businesses ranging from telecoms, leisure and property
to publishing and media. In Tycoon he will invest both his money and
expertise in businesses he believes have the potential to make big money
- and to make it fast.
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“I
believe Britain is an innovative and entrepreneurial nation at heart but
we don’t do enough in this country to nurture talented people and help
them turn their business dreams into reality” says Peter. “Tycoon is
about finding Britain’s next big business success story. I will be
putting my own money and reputation squarely on the line and I don’t
care whether you are 17 or 70, so long as you can prove you have the
passion to work with me to take your idea from zero to something special
as quickly as possible. This is for anyone that has dreamt of running
their own business. We've heard of the American Dream - this is the
British Dream.”
From January 6th people who believe they are a potential Tycoon will be
able to register their idea and details at www.itv.com/tycoon If
successful they will be selected to take part in the show later this
year.“We’re going to be scouring the nation to seek out men and
women of all ages and from all walks of life who believe they have an
outstanding idea” Peter explains. “But more than that I’m looking
for people who have grit, passion and determination to succeed – and a
willingness to let me put them and their idea through a gruelling
challenge to make money fast and build a business for the future”.
Once the successful entrants have been chosen, Peter will challenge them
to follow his ideas and methods in order to turn the initial investment
into a huge profit within weeks. “Tycoon puts my beliefs and business
principles right in the public spotlight but I’m determined to
succeed” he said. “It’s a show about people with passion, drive
and energy and for one person at the end there is a magnificent reward
for succeeding - the chance to own the business they always wanted and
the chance of becoming Britain’s next Tycoon.”
Layla Smith, ITV’s Controller of Alternative Programming, said
“Tycoon is an incredibly exciting project for ITV and we’re
delighted to be working with Peter Jones.
“It will be as much of a challenge for him as it will for the people
taking part, so I for one can’t wait to see what happens. One thing
for sure is that with Peter’s drive, experience and financial backing
this show will change the lives of those involved forever.”
Tycoon is a Peter Jones TV production for ITV. Peter Jones TV was set up
in 2005 and this is its first major UK production following the success
for ABC in the US of 'American Inventor,' a reality-based business
format created by Peter Jones and co-produced by Peter Jones TV,
Fremantle North America and Syco.
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