The Apprentice: The Final (BBC One, Thursday, April 17, 2025)

The Apprentice Key Art

This Thursday, Lord Sugar’s boardroom becomes a battleground as the finalists of The Apprentice go head-to-head for the coveted £250,000 investment. After weeks of grueling tasks, firings, and tense negotiations, only two remain, ready to prove they have what it takes to become Lord Sugar’s next business partner.

In the final showdown, the candidates are tasked with launching their business plans, complete with branding, marketing campaigns, and persuasive pitches. To make matters more interesting (and stressful), a few familiar faces from earlier in the series return to lend a hand (or perhaps throw a wrench in the works). The pressure is on as the finalists present their carefully crafted ideas to a panel of industry experts, hoping to impress not just Lord Sugar, but also those who hold the keys to their future success.

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It all comes down to this. Who will impress Lord Sugar with their business acumen, and who will be left empty-handed? Tune in to BBC One at 9:00 PM on Thursday, April 17th for the dramatic conclusion of The Apprentice.

Isabelle aka Izzy Jacobs is the features editor at memorabletv.com. Isabelle is particularly drawn to crime dramas, but she also has a not so secret love for all things reality TV. In addition to her work at memorabletv.com, Isabelle is also an avid traveler and a devoted foodie.