Big Brother’s AJ Odudu Reportedly Joins Celebrity Apprentice Lineup

The Apprentice Key Art

AJ Odudu, known for hosting ITV’s Big Brother, has reportedly joined the cast of the returning Celebrity Apprentice, according to The Sun. The show, which hasn’t aired for six years, is expected to return to BBC One around Christmas.

Here’s the Lowdown: The Celebrity Apprentice will feature 12 celebrities facing business-related challenges set by Lord Sugar. Odudu is the latest name linked to the show, joining a rumored list that includes Rob Rinder (Good Morning Britain), Jake Wood (EastEnders), Kadeena Cox (Paralympian), Angela Scanlon (presenter), Thomas Skinner (former The Apprentice candidate), and JB Gill (JLS singer).

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What This Means Now: Odudu’s alleged participation adds another well-known face to the show’s lineup. A source quoted by The Sun described Odudu as “in-demand” and “competitive,” hinting at a strong performance on the show, reminiscent of her time on Strictly Come Dancing.

The Bigger Picture: The return of The Celebrity Apprentice after a long break indicates renewed interest in the format. With a mix of personalities from different fields, the show is likely to generate significant buzz. The Christmas airdate suggests the BBC is positioning it as a key part of its holiday programming.

Isabelle aka Izzy Jacobs is the features editor at memorabletv.com. Isabelle is particularly drawn to crime dramas, but she also has a not so secret love for all things reality TV. In addition to her work at memorabletv.com, Isabelle is also an avid traveler and a devoted foodie.