Netflix’s upcoming documentary, Buy Now! The Shopping Conspiracy, aims to reveal the manipulative tactics employed by major brands to keep consumers perpetually spending.
Directed by Emmy-winner Nica Staceyho, the film is a behind-the-scenes look at the strategies used to fuel our insatiable desire to buy.
The trailer above hints at a deep dive into the psychology of consumerism, exploring how brands exploit our vulnerabilities and desires to drive sales.
Expect a critical examination of marketing techniques, advertising strategies, and the subtle ways retailers influence our choices. Whether Buy Now! delivers on its suggestion of shocking revelations remains to be seen, but the subject matter is certainly ripe for exploration. The cost of living is rising everyday and it all too often feels like the supermarkets are not helping.