The new crime series Mobland, starring Tom Hardy, Pierce Brosnan, and Helen Mirren, has made a huge splash, becoming the biggest global series premiere in Paramount+ history. The show’s debut performance signals strong viewer interest in the high-profile drama.
Here’s the Lowdown: Mobland attracted 2.2 million global viewers on its premiere day, Sunday, March 30. This figure makes it the most successful series launch for Paramount+ worldwide, surpassing previous hits 1923 and Landman. The series, executive produced and directed by Guy Ritchie, and created by Ronan Bennett with writing contributions from Jez Butterworth, follows the conflict between two powerful mob families. It premiered in the US, Canada, UK, and Australia, with other markets like Italy and Germany set to receive it on May 30.
What This Means Now: The immediate success of Mobland validates Paramount+’s strategy of focusing on fewer, larger-scale productions with significant star power. The show has already achieved “Certified Fresh” status on Rotten Tomatoes and generated considerable social media buzz, with 9.7 million total views across platforms. Its strong opening suggests it could become a flagship series for the streaming service.
The Bigger Picture: This record-breaking launch highlights the draw of established names like Hardy, Brosnan, Mirren, and Ritchie. It also reinforces the appeal of the crime genre. Paramount+ executives see this as proof that their model can effectively compete in the crowded streaming landscape, building on their 2024 success where they ranked second among SVOD services for time spent viewing original series. The show also features Paddy Considine, Joanne Froggatt, and Lara Pulver among its cast.
