U&W and U have thrown a bone to “Pete Wicks: For Dogs’ Sake,” renewing the heartwarming series for not one, but two more seasons, plus a Christmas special. This comes as no surprise given the show’s runaway success in its first series, becoming U&W’s most successful unscripted premiere since 2016.
Clearly, audiences connected with Wicks’ genuine affection for canines and his commitment to finding them loving homes. More importantly, the show had a real-world impact, leading to a noticeable increase in adoption inquiries at Dogs Trust, the UK’s largest dog welfare charity. That’s the kind of outcome that makes a TV critic’s heart swell, even one as cynical as yours truly.
Series 2 (five episodes) and the Christmas special will air later in 2025, with Series 3 (another five episodes) following in 2026. Expect more of the same winning formula: Wicks working alongside the dedicated staff and volunteers at Dogs Trust, rescuing, rehabilitating, and rehoming dogs in need. It’s a simple premise, but one that clearly resonates with viewers, averaging over 1 million per episode in its initial run.
While some reality TV leans towards the exploitative, “Pete Wicks: For Dogs’ Sake” offers a refreshing change of pace, educating viewers about responsible pet ownership and the importance of animal welfare. And who doesn’t love seeing adorable dogs find their forever homes? It’s a win-win, really.
“Pete Wicks: For Dogs’ Sake” is produced by BBC Studios Entertainment. Executive Producers are Pete Ogden and Elen Moore.
