The Mega-Brands That Built America: Music on the Move (History, June 2, 2024)

The Mega Brands That Built America

The Mega-Brands That Built America returns to History on Sunday June 2, with an exploration of the rivalry between electronics companies in the 1950s, as they raced to make music portable for the first time. This episode, titled “Music on the Move,” uncovers the decades-long competition that led to the creation of groundbreaking products and the rise of two global corporations.

During the 1950s, rival electronics companies embarked on a journey to make music portable, an idea that had never been explored before. This episode looks into the ensuing decades-long rivalry between these companies, highlighting how it spurred the development of iconic products that revolutionized the way people listened to music.

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From the creation of the Pocket Radio to the introduction of the Cassette Tape, Walkman, and eventually the CD, each innovation shaped the industry and the lives of music enthusiasts worldwide.

The Mega-Brands That Built America: Music on the Move airs on Sunday, June 2, 2024, at 9:00 p.m. on History.

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