The Today Show is leaning into Memorial Day week with a smart blend of feel-good Americana, lifestyle play, and a slate of names that includes Sarah Silverman, Joshua Jackson, Sebastián Yatra, and Ming-Na Wen—plus a rare live tribute to NBC News anchor Lester Holt, who’s getting a high-visibility salute on Friday.
Kicking off Monday, May 26, the network goes heavy on retail and lifestyle with a “What to Buy Today” consumer guide, summer picks from the 2025 Toy Fair, and wine pro Vanessa Price handling the TODAY Food segment. The later hour balances grassroots human interest—spotlighting a high schooler’s adaptive baseball league and a Chicago tool library—with Memorial Day grilling tips and a brand segment on Chuck E. Cheese.
Tuesday widens the tent with a slate that includes Dawson’s Creek and Dr. Death alum Joshua Jackson in the 9 a.m. hour, flanked by segments on arthritis, summer shopping, and a country hit from Maddie & Tae for the Citi Concert Series.
Wednesday puts the spotlight on Sarah Silverman, in to discuss her latest project PostMortem, alongside a financial roadmap feature and a sit-down with Ming-Na Wen. Thursday ups the family and health quotient—100-year-old doctor, heart tips, and “Library Dads” among the mix—alongside a performance from rising country artist Max McNown.
The week closes on Friday, May 30 with an in-house moment: NBC News anchors turn the camera inward to celebrate Lester Holt’s broadcast legacy. The network is also giving Sebastián Yatra a two-part concert feature—first in the 7 a.m. block and again to close the 9 a.m. hour, bookending a guest spot from the American Ninja Warrior hosting trio and nutritionist Joy Bauer.
The Today Show airs weekdays on NBC from 7–10 a.m. ET.
