The 3rd Hour of TODAY is swapping the studio for the sea, broadcasting live from the deck of the brand-new MSC World America cruise ship in Miami. The special episode airs Wednesday, April 9, at 9 a.m. ET.
Here’s the Lowdown: The 3rd Hour of TODAY co-hosts will explore the MSC World America, Miami’s newest ship, just before its first official voyage. The broadcast will feature the ship’s restaurants, entertainment options, and amenities, including the luxurious MSC Yacht Club, a new family outdoor area, and the three-level World Galleria.
What This Means Now: Viewers get a sneak peek at this impressive new cruise ship and its offerings before it officially sets sail. It’s a chance to see the latest in cruise ship design and entertainment.
The Bigger Picture: This live broadcast is a sponsored event by MSC Cruises, designed to present their new ship to a national audience. It is a chance for those who can’t afford a cruise to see what is on offer, and perhaps inspire them to save up and set sail for a luxury vacation. The special episode of the 3rd Hour of TODAY airs live at 9am ET on Wednesday April 9.