Tonight: Supermarkets: How to Save on Your Shop (ITV1, Tuesday, February 4, 2025)

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In these economically challenging times, who isn’t looking for a bargain? “Tonight” tackles the burning question on everyone’s minds: how to save money at the supermarket without resorting to a diet of instant noodles and day-old bread.

Kate Quilton, fearless investigator of consumer affairs, takes a deep dive into the murky world of supermarket deals, loyalty schemes, and special offers. It’s a jungle out there, folks, filled with two-for-one traps and suspiciously discounted produce. Quilton aims to expose the tricks of the trade, arming viewers with the knowledge they need to emerge victorious at the checkout.

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This episode aims to equip viewers with the skills to outsmart those promotional ploys. We’ll learn how to decode those baffling multi-buy deals, decipher the fine print on loyalty cards, and resist the siren song of the impulse-buy aisle. It’s a public service, really.

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“Tonight” airs Tuesday, February 4, 2025, at 19:30 on ITV1.

Isabelle aka Izzy Jacobs is the features editor at memorabletv.com. Isabelle is particularly drawn to crime dramas, but she also has a not so secret love for all things reality TV. In addition to her work at memorabletv.com, Isabelle is also an avid traveler and a devoted foodie.