VIZIO WatchFree+ will stream the 2025 edition of The Women’s Cup live and for free, launching a dedicated tournament channel this July that puts elite women’s club soccer front and center across the U.S.
The tournament kicks off in São Paulo, Brazil, with live coverage starting Friday, July 19 and running through Saturday, July 26. All matches—including semis, third-place and championship games—will stream exclusively on The Women’s Cup Channel (#1301), accessible via WatchFree+ on VIZIO TVs and the VIZIO mobile app.
For VIZIO, the return of The Women’s Cup signals a deeper commitment to exclusive sports programming within its free ad-supported offering. It also underscores a growing pivot toward high-visibility, event-based content that aligns with growing viewership in women’s sports and AVOD platform usage. The move brings international matchups—including clubs from Brazil’s Série A1, the NWSL, Liga MX, and more—directly to homes without paywalls or subscriptions.
This year’s bracket features São Paulo FC vs Racing Louisville and Palmeiras vs Pachuca in the semifinal rounds, with both the third-place and championship games scheduled for Thursday, July 24. The WatchFree+ channel will complement live match broadcasts with replays, highlights, interviews, and historical content to deepen engagement throughout the week.
For VIZIO, the exclusive partnership with John Paul Reynal’s team behind the tournament also reinforces the platform’s positioning as a destination for underserved sports audiences. With distribution built into millions of smart TVs and added mobile access, the channel strategy offers both reach and frictionless viewing for a tournament that continues to expand its global footprint.
The Women’s Cup: São Paulo begins July 19 on WatchFree+ Channel #1301, available to all VIZIO users and mobile app viewers.
